Club Moments

Discover the future!

Club Brugge is moving forward in its digital innovation journey. Club is partnering up with the American NFT marketplace Simba, taking a step forward in Blockchain technology and launching 'Club Moments' this summer.

In recent years, Club has invested significantly in its digital evolution to serve its fans even better. Both in terms of content, with Club Media House, and in terms of online services. In recent seasons we have expanded our digital services with a new Club App, the "AskClub" help centre and the Club ID loyalty programme.

The First NFT-Collection

1891. A rich history full of unforgettable moments. Champions three times in a row. Another season filled with memorable moments. Club Moments. Starting this summer, you can claim your very first Club Brugge NFT. We're keeping it a secret for the time being how the collection will look exactly and what you can do with it... To reward our loyal fans, we are giving away the first NFTs for free. A unique opportunity to quickly and easily become familiar with this wonderful world.

Caroussel - Ruud Def
Caroussel - Brandon
Caroussel - Hans



First access to Limited Edition products? A chance to win free merchandise? If you are the owner of a Club Moment NFT, these are just some of the benefits you will enjoy!


An exclusive tunnel experience at Jan Breydel? A meet & greet with your favorite player? With Club Moments, you have the opportunity to enjoy once-in-a-lifetime experiences!


Take part in deciding on new products in the Club Shop? Make in-game purchases? Or enjoy the most artistic digital and physical masterpieces? Let Club Moments surprise you!


Join the Club Moments community and stay informed about the latest news, promotions and new drops. You decide about the future.


Club Moments is Club's digital world which, for the first time ever, gives fans the opportunity to own a unique digital Club moment. This ranges from clips of a specific game moment, to photos of the league winning goal, to merchandise and bespoke artwork. Club Moments provides a once-in-a-lifetime experience for the NFT holder. In time, this technology may also help us to offer tickets or other products for sale, expand our loyalty programme or make in-game purchases.

Our fans have shown that they want to interact with their favorite sports clubs in a digital way. Club Brugge is now the next club to develop in this digital world. Above all, we hope that our fans can experience new and exciting experiences thanks to owning various Club Moment NFTs. Think about higher engagement, exclusive merchandise for NFT owners, access to unique experiences, prizes and much more.

In recent years, Club has invested significantly in its digital evolution in order to better cater to its fans. Both in terms of content, being Club Media House, and online services for fans. Furthermore, in recent years Club has expanded its digital services with, among others, a new app, the 'AskClub' helpdesk and the loyalty programme with Club ID. With BLOX, Club was the first Belgian club to engage with a company offering crypto currencies, so a new blockchain partner is the logical next step.

An NFT, or Non-Fungible Token, is a digital version of an object in the offline world, such as photos, videos, artwork but also physical experiences. Through blockchain technology, these digital assets get an owner who is the only one who manages the rights on the object. NFTs are limited in number and are unique.

The Club Moments NFTs will be minted on the Polygon blockchain. Polygon is the leading platform for Ethereum scaling and infrastructure development. Its growing suite of products offers developers easy access to all major scaling and infrastructure solutions: L2 solutions (ZK Rollups and Optimistic Rollups), sidechains, hybrid solutions, stand-alone and enterprise chains, data availability solutions, and more. Polygon’s scaling solutions have seen widespread adoption with 3000+ applications hosted, 1B+ total transactions processed, ~100M+ unique user addresses, and $5B+ in assets secured.*


Through Polygon’s climate sustainable blockchain technology, SIMBA Chain and Brugge are bringing NFTs to the rest of the world. Building on Polygon ensures our community that their digital assets are minted and created with the environment and a low carbon footprint as top priorities as stated in their Green Manifesto.

Minting an NFT on Polygon emits significantly less greenhouse emissions (CO2 Kg) than sending an email with a photo attachment or a single hour video call, and is 99.9% more carbon efficient than Ethereum. Environmental Impact: 99.9% more carbon efficient than Ethereum1 with approx. $0 minting costs2 and lazy minting.

We will launch the first Club Moments collection this summer. An exact date will follow later.

Obtaining your own Club Moment NFT will be very easy! Our NFTs will sometimes be free for certain groups within our community. They can also be purchased with a credit or debit card. In other words, fans do not need to own crypto coins to purchase an NFT.